Elements and Performance Criteria
- Select focus for research
- Conduct critical analysis
- Identify and investigate issues and ideas in the development of visual communication
- Evaluate ways in which meanings, messages and information are communicated in both a historical and contemporary content
- Seek out and compare the critical views of others in chosen area of inquiry
- Allow the process of analysis to take exploration of issues in new and unintended directions
- Present ideas about visual communication history and theory
- Develop own practice from research
- Determine potential for integration of research findings into own work
- Relate visual communication history and theory research outcomes to business practice considerations
- Recognise connections and associations between history, theory and contemporary practice
- Develop relevant ideas about how research impacts on own professional practice and its future direction